It starts in 1882 with the opening of a little hosiery store in Romilly-sur-Seine, in a part of the Champagne region called the Aube. Emile Camuset, the man who opened that store, loved sports with a fierce passion. When he started making sports jersey in his small workshop, he probably never dreamed that, 130 years later, Le Coq Sportif would become one of the world’s most prestigious brands, renowned for its clothing, footwear and sporting equipment.
One hundred thirty years of experience gives us a uniquely authentic place in the market. From the start Le Coq Sportif has created products primarily for sportsmen. This inspired them, but it also challenged Le Coq Sportif. Meeting those challenges remains at the heart of their product philosophy today. That’s what sets Le Coq Sportif apart, and has since the brand’s beginnings.
Le Coq Sportif’s products have a simple, almost timeless quality. It’s a fundamental part of the brand’s heritage. It makes them who they are.
Le Coq Sportif is famous in Japan and Korea and hired local designers to complete and adapt the global collection for local market. They also signed some partnerships to release special models. Le Coq Sportif in Japan associated with Sou to create handmade shoes and tabi. They also released a line of shoes with designer Kamishima Chinami.
In 2012, Le Coq Sportif returns to professional cycling, and will be manufacturing the jerseys for the Tour de France under a new five year contract with Amaury Sport Organisation. Le Coq Sportif started supplying the Tour de France in 1951.